CHILI PIPER vs DRIFT

Less chat, more booked meetings

Drift is a great option if you simply want a chatbot on your website. Companies switch to Chili Piper when they need to go beyond just chat and improve conversion rates at every stage in the buyer journey. Chili Piper is the single platform for all your routing needs, including form scheduling, chat, and lead distribution.
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Don’t take our word for it:

Customers have a really consistent and branded scheduling experience across their entire lifecycle. That’s a huge value add from Chili Piper.

Kolben Preble

Senior Marketing Manager @ Toast

[Chili Piper] goes all the way down the funnel.  It connects with the tools you're already using. I can't imagine our life without it anymore.

Cole Bieser

Manager, Sales and Onboarding @ Order My Gear

It didn’t make sense to even consider another tool. A lot of that has to do with having those amazing people to reach out to and just really trusting the product and where it’s going.

Trent Allen

RevOps Manager @ Maxio

9 Reasons Revenue Teams choose Chili Piper over Drift

1. Chat that's optimized for conversions, not conversations

Chili Piper’s Chat is optimized for booking meetings. Prospects can fill out their information in a form, rather than back-and-forth conversation. All-in-all, booking a meeting only takes 3-4 seconds.

Drift’s Chat is optimized for Chat. Prospects need to answer qualifying questions like First Name, Last Name, Email, Company Size, one at a time. This increases friction and hurts your chat-to-meeting conversion rate.

2. Consolidate Chat, Routing, and Scheduling in one platform

We’ve consolidated Form Routing, Chat, Lead Distribution, and Scheduling all into one platform with shared teams, routing logic, and reporting.

You're using Chili Piper to route leads from everywhere: email, Salesforce, and your website. Yet, your Chat is using entirely different technology. Why not consolidate them to manage all of your scheduling and teams in a single tool? You just do it once in our Guided Flow Builder and use it across all of our products.

3. No more unfair lead distribution

Chili Piper has the most advanced distribution controls in the market. You can maintain fair distribution across both chat conversations and meetings, across multiple different Routers and Journeys. And every distributed conversation/meeting is recording in your Distribution Report for easy troubleshooting.

Drift maintains fair distribution across Chat, but we’ve heard it can be difficult to troubleshoot if things go wrong.

4. Easy troubleshooting

With Chili Piper, you always know why a meeting or conversation was routed to a certain rep. If something was routed incorrectly, it’s easy to check your routing rules to see what happened.

With Drift, we’ve heard it’s a bit of a black box. Things are routed, but you’re not sure why.

5. Advanced Matching

With Chili Piper, you can do advanced Lead to Account Matching, complete with fuzzy matching, filtering, and tiebreaking.

Drift supports default Lead to Account Matching settings with limited configuration. This can result in Leads not being routed to the correct Account Owner — leading to frustration and adding unnecessary friction.

6. Flexible Salesforce actions

We support everything your operations and marketing teams need to monitor success and track attribution. Create/Update records directly in Salesforce, Create Activity Events and Tasks, update record ownership, and even associate a record directly with a Campaign.

7. Free and fast onboarding

You shouldn’t have to pay more to successfully set up your lead routing. That’s why we include onboarding for free. This also keeps us motivated to make Chili Piper fast and easy to implement.

Not to mention, we provided unlimited assistance beyond implementation to ensure your team is supported.

8. A more intuitive UX, easier to setup and maintain ✨

We’ll admit, this is subjective, but we’ve heard (more than once) that our Journey builder is the most intuitive interface out there. It practically holds your hand through the process of creating routing logic, making it easy to set up and maintain.

9. Fast,  frictionless form scheduling

Chili Piper is the original innovator behind intelligent form-scheduling and routing. That’s why we know we do it best 😉. Form Concierge integrates with your existing web form and transitions seamlessly to a scheduling modal when the form is submitted. We don’t waste your prospect’s time, having them wait for the dreaded 💬 or answer more questions in a chat modal.

Put yourself in your buyers’ shoes. Which of the experiences below would you prefer? 👇👇👇

Why choose Chili Piper over Drift?

We’ve spent hundreds of hours with former Drift customers and there are a few things we’ve learned that are important to consider when choosing the right product.

How important is continuous improvement and innovation?

Chili Piper releases new features and improvements every month, while Drift has stayed largely the same for a long time. Could this be because Salesloft (owned by a private equity firm) bought them in early 2024 and they have bigger fish to fry? Who’s to say 🤷

Do you want to book more meetings from Chat?

Chili Piper’s Chat is optimized to book more meetings, not engage visitors in tiresome chat. If you’re looking for ways to use chat as a tool for driving more marketing-sourced pipeline, it may be a sign you’re ready to switch to Chili Piper.

Are you looking for ways to consolidate your tech?

With Chili Piper, you can consolidate all routing, scheduling, and chat into one platform. Customers who move from Drift to Chili Piper are getting the same chat functionality at a fraction of the cost.

Everything you need for routing and scheduling, in a more cost-effective package

Pricing
Fully Transparent Pricing
Custom pricing, requires negotiation
Any one product (Chat, Concierge, Distro, Handoff)
$30/u/m + max $1,000 platform fee
Lowest tier starts at $75/u/m + $2,500 platform fee
Full Platform
$72/u/m + $1,000 platform fee
Lowest tier starts at $75/u/m + $2,500 platform fee
Chat
Live Chat
Custom Chatbots
Customize Bot Appearance
Dropdowns (questions in Chat)
Custom Reporting
Block IP
Coming Soon!
Custom Branding
Chat to Zoom
IP to Account Identification
Coming Soon!
Data Enrichment
Coming Soon!
AI Insights
Form Scheduling
Form Loading Time
3 - 4 seconds
Form loads in chatbot
Integration with any Existing Forms
Only Pardot, HubSpot, Marketo
Qualify Leads directly from the Form submission
Pop-up customization
+ CSS
😕 - some customization,
but no CSS
In-App Scheduler Capability
Book meetings via G2
Book meetings via marketing emails
Salesforce Integration
Bi-Directional Data Sync
Advanced L2A Matching
Combines 2 algorithms to get the best results. Easily configure in-app.
😕 —  not as accurate as ours and difficult to configure
Ownership Routing
😕 Only on highest tiers.

You can only use one ownership lookup field, so it still might get matched to the wrong account
Custom Groups and Territories
Add to Salesforce Campaign
Create Salesforce Event
Update Salesforce Field
Relate Events to Other Standard Objects
Integrations
Salesforce CRM
Hubspot CRM
Concierge only
Slack
Gong
Twilio
Zapier
Google Calendar
Zoom
Outlook
G2
Concierge only
Gifting platforms (Reachdesk, Sendoso, Postal)
Concierge only
Outreach, Salesloft
Email (Gmail, Outlook)
Chameleon
Concierge only
And 100+ more

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